How Can Digital Signage Boost Customer Experiences In Business}

How can Digital Signage Boost Customer Experiences in Business

by

romyfernandis

Since the so-called “mad males time of advertising that instigated an overflow of mass marketing, adverting communications have gone through tremendous changes when it comes to customer and presentation experiences. And with the digital signage surge, the paradigm has moved from promotions to immersive and individualized experience for customers. It targets engaging customers after catching their interest. Increasingly, organizations are leveraging the most recent advancements in the digital sign sector for telling, engaging, and interesting clients through touch screen kiosk. In this respect, they are striving to create useful content consistently.

But actually compelling content requires a digital device to get everything happen- safely, reliably, and with good quality. That is why searching for interactive touch screens media players is usually among the most crucial areas of the digital media puzzle. The latest harvest of press gamer systems is enabling richer experiences. A few key styles to become seen in this domain will be:

Real-Time Content Streaming

Integrating wealthy mass media and current content streaming creates a powerful digital signage Dubai encounter. Digital signage technology features as a demonstration platform suitable for sharing immersive information on embedded-graphic products using IP. From live video streaming to sound content, there are numerous possibilities to be discovered in this domain. The most recent media players come built with the ability of working as IP streaming servers that hook up 4K (UHD) content right to demonstration displays or online video wall space. This sort of display that scales larger than life is useful for training easily, amusing, instructing, and promoting services and products in a fun, impressive way.

Enhanced Mixed-Media Experiences

[youtube]http://www.youtube.com/watch?v=HOSADvJnrG8[/youtube]

Digital entrepreneurs and advertisers need methods to enhance content relevance often, and having a content theory called “sticky” is definitely an old approach that fulfills this kind of need. Taking into consideration this for digital signage Dubai, press players perform a substantial role simply by allowing widgets that resource useful info that is normally area targeted or celebration precise, or whatever is pertinent at the time. For instance, when used in a ski vacation resort, a digital sign positioned near a good start line gives riders particular climate at the maximum. Or, in a cozy and warm bar, an on-display screen reminder might pop-up that allows everyone know about something. These sorts of sticky on-screen delivering presentations provide better connection when you are highly relevant to the group. When looking for digital signage mass media players, look for devices that assist widget or perhaps application technology.

Mobile-Friendliness

Today when searching for touch screen kiosk media players, do not forget to place phone interactivity on the checklist! With the integration of Beacon concept into these operational devices, retailers are improving their engagement with potential and existing customers. The two-way interaction between media players and customers through their phone devices assists by sending even more personal messages to the users. This targeted strategy has increased the entire encounters and maximized the effect of digital signs technology. Indeed, this kind of concept makes “location” among the relevant elements in marketing, potentially lowering the frustration that comes from a barrage of undesirable messages or ads.

Conclusion

They are a few of the trends framing the continuing future of this trade. Yes, there are components of the Wild web in digital signage Dubai. When looking for digital signage players, choose the system that’s in sync with your requirements and is practical from a corporate point of view-not a consumer point of view.

Since the so-called “mad males time of advertising that instigated an overflow of mass marketing, adverting communications have gone through tremendous changes when it comes to customer and presentation experiences. And with the digital signage surge, the paradigm has moved from promotions to immersive and individualized experience for customers. It targets engaging customers after catching their interest. Increasingly, organizations are leveraging the most recent advancements in the digital sign sector for telling, engaging, and interesting clients through touch screen kiosk. In this respect, they are striving to create useful content consistently.

But actually compelling content requires a digital device to get everything happen- safely, reliably, and with good quality. That is why searching for interactive touch screens media players is usually among the most crucial areas of the digital media puzzle. The latest harvest of press gamer systems is enabling richer experiences. A few key styles to become seen in this domain will be:

Real-Time Content Streaming

Integrating wealthy mass media and current content streaming creates a powerful digital signage Dubai encounter. Digital signage technology features as a demonstration platform suitable for sharing immersive information on embedded-graphic products using IP. From live video streaming to sound content, there are numerous possibilities to be discovered in this domain. The most recent media players come built with the ability of working as IP streaming servers that hook up 4K (UHD) content right to demonstration displays or online video wall space. This sort of display that scales larger than life is useful for training easily, amusing, instructing, and promoting services and products in a fun, impressive way.

Enhanced Mixed-Media Experiences

Digital entrepreneurs and advertisers need methods to enhance content relevance often, and having a content theory called “sticky” is definitely an old approach that fulfills this kind of need. Taking into consideration this for digital signage Dubai, press players perform a substantial role simply by allowing widgets that resource useful info that is normally area targeted or celebration precise, or whatever is pertinent at the time. For instance, when used in a ski vacation resort, a digital sign positioned near a good start line gives riders particular climate at the maximum. Or, in a cozy and warm bar, an on-display screen reminder might pop-up that allows everyone know about something. These sorts of sticky on-screen delivering presentations provide better connection when you are highly relevant to the group. When looking for digital signage mass media players, look for devices that assist widget or perhaps application technology.

Mobile-Friendliness

Today when searching for touch screen kiosk media players, do not forget to place phone interactivity on the checklist! With the integration of Beacon concept into these operational devices, retailers are improving their engagement with potential and existing customers. The two-way interaction between media players and customers through their phone devices assists by sending even more personal messages to the users. This targeted strategy has increased the entire encounters and maximized the effect of digital signs technology. Indeed, this kind of concept makes “location” among the relevant elements in marketing, potentially lowering the frustration that comes from a barrage of undesirable messages or ads.

Conclusion

They are a few of the trends framing the continuing future of this trade. Yes, there are components of the Wild web in digital signage Dubai. When looking for digital signage players, choose the system that’s in sync with your requirements and is practical from a corporate point of view-not a consumer point of view.

Find more information relating to touch screen kiosk, and interactive touch screens here.

Article Source:

eArticlesOnline.com}

USPTO partially confirms validity of Amazon “1-click patent”

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USPTO partially confirms validity of Amazon “1-click patent”

Tuesday, October 9, 2007

Today, the United States Patent and Trademark Office (USPTO) issued an office action, which confirmed the patentability of claims 6 to 10 of the Amazon 1-Click patent, US 5,960,411. The patent examiner, however, rejected claims 1 to 5 and 11 to 15. Amazon now has up to six months to amend the rejected claims to overcome the examiner’s rejection, provide arguments to demonstrate that the examiner is in error and/or provide evidence to demonstrate the patentability of their claims. During this period, the entire patent is still considered valid under US patent law.

The USPTO is reconsidering the patentability of the claims due to a request for reexamination filed by New Zealander Peter Calveley. Mr. Calveley used internet archives to show that defunct company Digi Cash used a similar technique prior to Amazon. Despite costing a substantial sum of cash and requiring donations to prepare and file the request for reexamination, Calveley said he did it as a game and hopes that his success inspires others to play the same game.

“One Click” shopping is an ecommerce technique, which allows a customer to purchase products via the Internet without repeatedly entering personal information such as name and address. At the time it was introduced it eased the frustration of on-line shopping.

Amazon filed the patent application for 1-click shopping in early 1997 and was granted the patent in September 1999. 23 days later Amazon sued rival Barnes & Noble for alleged infringement by its “Express Lane” ordering which was introduced in 1998. In December 1999 Amazon won an interim injunction against Barnes & Noble but the USA Court of Appeals for the Federal Circuit lifted this injunction in February 2001. The parties then settled their dispute for undisclosed terms. Amazon has since successfully licensed the technique to other e-sellers such as Apple.

CN Health & Safety Plan planned to be cancelled

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CN Health & Safety Plan planned to be cancelled

Monday, August 29, 2005

On July 18, 2005 CN Rail notified the CAW that they intend to cancel the CN-CAW previously Negotiated Health & Safety Plan. The CAW will be going to arbitration this fall to address the issue. The CAW has asked that employees notify their Health and Safety Rep about any safety concerns at the work place.

One terminal has lost 5-6 full-time positions. CN Rail used to have part-time positions filled as well, but at this time there are no part-time employees to cover work if a full-time employee is absent. Overtime is necessary to keep the trains running on time. Intermodal traffic goes up, but staff goes down. CN Rail expects the trains to go out on time, and in a safe condition, but staff is overworked, because there are not enough of them. In fact, one worker noticed that most of the rail cars that contained 40 foot overseas containers did not have their loading guides in place. Trains are not allowed to go out without these guides placed into the cars (the guides stop the loads from swaying from side to side in the cars), important for safety with double stacked containers, but it seems that in this case the lack of employees forced the train to leave without them.

Some recent derailments have come to the attention of the media and politicians.

On August 3rd 2005 there was a derailment in Wabamun Lake Alberta that spilled toxins into the lake. 2 days later there was a derailment in Cheakamus River near Squamish BC. Both derailments spilled hazardous materials into the water. Many are saying that CN took too long to notify people of the toxic spills.

The Conductor on each train carries with him the shipping manifest with him and has access to that information at all times. Almost any CN terminal that has a clerk working at it with access to the CN Intranet can get this information within minutes.

CTV news has said that this is the 5th derailment for CN this month.

Australian House of Representatives acknowledges Cyclone Larry efforts

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Australian House of Representatives acknowledges Cyclone Larry efforts

Wednesday, March 29, 2006The Australian House of Representatives today acknowledged the impact of the recent devastating Cyclone Larry and the efforts of the support given to the residents and communities of north Queensland in order to restore normal life.

Phillip Ruddock (Liberal, Berowra) moved a motion expressing this after Question Time today, which included a description of the devastation wrought on the area, the response by the Australian Government and the Australian Defence Force, and thanked the efforts of people for their “willingness to roll up their sleeves and get on with the job of cleaning up and rebuilding their towns and centres.”

The Leader of the Opposition, Kim Beazley (Labor, Brand) supported the motion, and congratulated the move to put General Peter Cosgrove in charge of operations, stating that soldiers “know how to work through logistics issues…how to work around officialdom or blockages”, praised both local federal and state members of Parliament, and especially the Labor Queensland state premier, Peter Beattie.

Bob Katter (Independent, Kennedy) was more critical in his speech. Katter thanked Beattie for his immediate response, but also described his confrontation with him and said how first responses were “simply not working”, but also praised Beattie’s decision on Cosgrove. Katter also described how the incident was “the worst natural disaster inAustralian history” and how the banana industry in north Queensland was decimated. Katter went on to describe the financial problems of the people in the region, the “huge gap” between the cost of rebuilding and insurance payouts, also asking “Are we going to pay people virtually nothing to sit on their backsides to do nothing or are we going to pay them a decent wage and have them rebuilding our communities for us?”

The debate is set to continue in the Main Committee, as an opportunity for many more members of the House of Representatives to speak to the motion, without taking up further time in the Chamber.

Interview with gay marriage movement founder Evan Wolfson

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Interview with gay marriage movement founder Evan Wolfson
March 3rd, 2018 in Uncategorized | No Comments

Sunday, September 30, 2007

Evan Wolfson, the founder of the modern gay marriage movement, tells the waiter he would like an iced decaf and “the usual.” Wolfson, one of Time Magazine’s Most Influential People in the World, is a man who unflinchingly knows what he wants and stays his course, whether it be in his choice of restaurant or in his choice of battle. And others always know when they see Evan coming what it is that he wants.

Since his time at Harvard Law School when he wrote a paper on the topic, what Wolfson wants is the right for gay people to marry. The issue gained national prominence in 1993 when the Hawaii Supreme Court held in Baehr v. Lewin that the government had to show a reason for the denial of the freedom to marry, not just deny marriage licenses to the plaintiff gay couples. Wolfson was co-counsel in the historic 1996 Hawaii trial in which he argued that the government does not have a sufficient reason for excluding same-sex couples from marriage. In 1999, Wolfson contributed to Baker v. Vermont, the case that led to the creation of civil unions; advised the lead attorneys in Goodridge v. Department of Public Health, the case that led to same-sex marriage in Massachusetts; and since 2003, when he founded the primary umbrella organization coordinating the efforts to win marriage for gay people, Freedom to Marry, Wolfson has played a role in every marriage equality case in the United States. He is the movement’s founder and leader, and his focus remains square on winning that right. “For years,” said Matt Foreman, executive director of the National Gay and Lesbian Task Force, “many of us were saying to him, ‘We’re not ready. The country’s not ready. And, by the way, you’re crazy.'”

When I make a statement to him about his devoting his life to gay marriage, he corrects me: “I’ve played a part in cases that span the entire spectrum of eliminating gay people’s exclusions and limitations on who gay people are, and I’ve also written on immigration and economic justice, and I have worked on cases involving race discrimination in jury selection and women’s inequality. I don’t think one has to pick one of these things; they work together.”

Indeed, he has. Wolfson was lead counsel before the Supreme Court in Boy Scouts of America v. Dale, the case arguing against the expulsion of gay scoutmasters. As an intrepid young assistant district attorney in Brooklyn, Wolfson worked on People v. Liberta to end the exemption that allowed women to be raped by their husbands legally, a right in New York State as early as 1984. And he helped end the practice of choosing jurors based upon their race.

Wolfson’s entire career has been at the center of the most explosive legal and cultural issues of the last 30 years in the United States, and his influence has been profound. David Shankbone sat down with him to discuss some of the recent decisions affecting gay marriage, gender in marriage and reactions in the gay community to his fight for their rights.

Contents

  • 1 Wolfson and gay marriage
  • 2 The gay community and marriage
  • 3 The Iowa and Maryland decisions
  • 4 Freedom to Marry’s role
  • 5 Domestic partnerships and civil unions
  • 6 Transgender people and marriage
  • 7 Sources
  • 8 External links

Israel Journal: Is Yossi Vardi a good father to his entrepreneurial children?

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Israel Journal: Is Yossi Vardi a good father to his entrepreneurial children?
March 3rd, 2018 in Uncategorized | No Comments

Thursday, December 20, 2007

Wikinews reporter David Shankbone is currently, courtesy of the Israeli government and friends, visiting Israel. This is a first-hand account of his experiences and may — as a result — not fully comply with Wikinews’ neutrality policy. Please note this is a journalism experiment for Wikinews and put constructive criticism on the collaboration page.

This article mentions the Wikimedia Foundation, one of its projects, or people related to it. Wikinews is a project of the Wikimedia Foundation.

Dr. Yossi Vardi is known as Israel’s ‘Father of the Entrepreneur’, and he has many children in the form of technology companies he has helped to incubate in Tel Aviv‘s booming Internet sector. At the offices of Superna, one such company, he introduced a whirlwind of presentations from his baby incubators to a group of journalists. What stuck most in my head was when Vardi said, “What is important is not the technology, but the talent.” Perhaps because he repeated this after each young Internet entrepreneur showed us his or her latest creation under Vardi’s tutelage. I had a sense of déjà vu from this mantra. A casual reader of the newspapers during the Dot.com boom will remember a glut of stories that could be called “The Rise of the Failure”; people whose technology companies had collapsed were suddenly hot commodities to start up new companies. This seemingly paradoxical thinking was talked about as new back then; but even Thomas Edison—the Father of Invention—is oft-quoted for saying, “I have not failed. I have just found ten thousand ways that won’t work.”

Vardi’s focus on encouraging his brood of talent regardless of the practicalities stuck out to me because of a recent pair of “dueling studies” The New York Times has printed. These are the sort of studies that confuse parents on how to raise their kids. The first, by Carol Dweck at Stanford University, came to the conclusion that children who are not praised for their efforts, regardless of the outcome’s success, rarely attempt more challenging and complex pursuits. According to Dweck’s study, when a child knows that they will receive praise for being right instead of for tackling difficult problems, even if they fail, they will simply elect to take on easy tasks in which they are assured of finding the solution.

Only one month earlier the Times produced another story for parents to agonize over, this time based on a study from the Brookings Institution, entitled “Are Kids Getting Too Much Praise?” Unlike Dweck’s clinical study, Brookings drew conclusions from statistical data that could be influenced by a variety of factors (since there was no clinical control). The study found American kids are far more confident that they have done well than their Korean counterparts, even when the inverse is true. The Times adds in the words of a Harvard faculty psychologist who intoned, “Self-esteem is based on real accomplishments. It’s all about letting kids shine in a realistic way.” But this is not the first time the self-esteem generation’s proponents have been criticized.

Vardi clearly would find himself encouraged by Dweck’s study, though, based upon how often he seemed to ask us to keep our eyes on the people more than the products. That’s not to say he has not found his latest ICQ, though only time—and consumers—will tell.

For a Web 2.User like myself, I was most fascinated by Fixya, a site that, like Wikipedia, exists on the free work of people with knowledge. Fixya is a tech support site where people who are having problems with equipment ask a question and it is answered by registered “experts.” These experts are the equivalent of Wikipedia’s editors: they are self-ordained purveyors of solutions. But instead of solving a mystery of knowledge a reader has in their head, these experts solve a problem related to something you have bought and do not understand. From baby cribs to cellular phones, over 500,000 products are “supported” on Fixya’s website. The Fixya business model relies upon the good will of its experts to want to help other people through the ever-expanding world of consumer appliances. But it is different from Wikipedia in two important ways. First, Fixya is for-profit. The altruistic exchange of information is somewhat dampened by the knowledge that somebody, somewhere, is profiting from whatever you give. Second, with Wikipedia it is very easy for a person to type in a few sentences about a subject on an article about the Toshiba Satellite laptop, but to answer technical problems a person is experiencing seems like a different realm. But is it? “It’s a beautiful thing. People really want to help other people,” said the presenter, who marveled at the community that has already developed on Fixya. “Another difference from Wikipedia is that we have a premium content version of the site.” Their premium site is where they envision making their money. Customers with a problem will assign a dollar amount based upon how badly they need an answer to a question, and the expert-editors of Fixya will share in the payment for the resolved issue. Like Wikipedia, reputation is paramount to Fixya’s experts. Whereas Wikipedia editors are judged by how they are perceived in the Wiki community, the amount of barnstars they receive and by the value of their contributions, Fixya’s customers rate its experts based upon the usefulness of their advice. The site is currently working on offering extended warranties with some manufacturers, although it was not clear how that would work on a site that functioned on the work of any expert.

Another collaborative effort product presented to us was YouFig, which is software designed to allow a group of people to collaborate on work product. This is not a new idea, although may web-based products have generally fallen flat. The idea is that people who are working on a multi-media project can combine efforts to create a final product. They envision their initial market to be academia, but one could see the product stretching to fields such as law, where large litigation projects with high-level of collaboration on both document creation and media presentation; in business, where software aimed at product development has generally not lived up to its promises; and in the science and engineering fields, where multi-media collaboration is quickly becoming not only the norm, but a necessity.

For the popular consumer market, Superna, whose offices hosted our meeting, demonstrated their cost-saving vision for the Smart Home (SH). Current SH systems require a large, expensive server in order to coordinate all the electronic appliances in today’s air-conditioned, lit and entertainment-saturated house. Such coordinating servers can cost upwards of US$5,000, whereas Superna’s software can turn a US$1,000 hand-held tablet PC into household remote control.

There were a few start-ups where Vardi’s fatherly mentoring seemed more at play than long-term practical business modeling. In the hot market of WiFi products, WeFi is software that will allow groups of users, such as friends, share knowledge about the location of free Internet WiFi access, and also provide codes and keys for certain hot spots, with access provided only to the trusted users within a group. The mock-up that was shown to us had a Google Maps-esque city block that had green points to the known hot spots that are available either for free (such as those owned by good Samaritans who do not secure their WiFi access) or for pay, with access information provided for that location. I saw two long-term problems: first, WiMAX, which is able to provide Internet access to people for miles within its range. There is already discussion all over the Internet as to whether this technology will eventually make WiFi obsolete, negating the need to find “hot spots” for a group of friends. Taiwan is already testing an island-wide WiMAX project. The second problem is if good Samaritans are more easily located, instead of just happened-upon, how many will keep their WiFi access free? It has already become more difficult to find people willing to contribute to free Internet. Even in Tel Aviv, and elsewhere, I have come across several secure wireless users who named their network “Fuck Off” in an in-your-face message to freeloaders.

Another child of Vardi’s that the Brookings Institution might say was over-praised for self-esteem but lacking real accomplishment is AtlasCT, although reportedly Nokia offered to pay US$8.1 million for the software, which they turned down. It is again a map-based software that allows user-generated photographs to be uploaded to personalized street maps that they can share with friends, students, colleagues or whomever else wants to view a person’s slideshow from their vacation to Paris (“Dude, go to the icon over Boulevard Montmartre and you’ll see this girl I thought was hot outside the Hard Rock Cafe!”) Aside from the idea that many people probably have little interest in looking at the photo journey of someone they know (“You can see how I traced the steps of Jesus in the Galilee“), it is also easy to imagine Google coming out with its own freeware that would instantly trump this program. Although one can see an e-classroom in architecture employing such software to allow students to take a walking tour through Rome, its desirability may be limited.

Whether Vardi is a smart parent for his encouragement, or in fact propping up laggards, is something only time will tell him as he attempts to bring these products of his children to market. The look of awe that came across each company’s representative whenever he entered the room provided the answer to the question of Who’s your daddy?

Ten April Fool’s pranks of 2009

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Ten April Fool’s pranks of 2009
March 3rd, 2018 in Uncategorized | No Comments

Friday, April 3, 2009

April Fools’ Day pranks harmlessly pervaded worldwide again this year. Media outlets and internet sites have joined family, office workers, and friends to provide a wide variety of practical jokes. Ireland, France, and the United States celebrate April Fools all day, whereas a few countries celebrate jokes only until noon such as the United Kingdom, Australia, New Zealand, Canada, and South Africa.

Car and Driver claimed that GM and Chrysler were ordered out of NASCAR by the White House by the end of 2009 in order to receive any more government loans. There are press releases about this short-lived prank which received controversial feedback.

The Swiss Tourism Board has announced that volunteers were desperately needed, The Association of Mountain Cleaners “makes sure that our holiday guests can always enjoy perfect mountains. Using brooms, brushes, water and muscle power, they clean the rocks of any bird droppings.”

This year Gmail produced a new autopilot feature for April 1, 2009 which can read your email and automatically respond to every message.

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BMW released its new Magnetic Tow Technology which allows your BMW to magnetically attach to the vehicle ahead of you. This enhanced technology allows the driver to remove their foot from the gas pedal and turn off the motor.

The Guardian proposed its move to Twitter, which would allow the newspaper to fit its article content into 140 character messages or “tweets”. Included in this venture was the archiving of past events reported by The Guardian, such as, “1927 OMG first successful transatlantic air flight wow, pretty cool! Boring day otherwise *sigh*”

Google’s technological break through for April Fool’s Day was CADIE, (Cognitive Autoheuristic Distributed-Intelligence Entity). By extracting internet search patterns combined with Brain Search, a part of CADIE technology, Google can now search your thoughts and memories.

Wikipedia even fooled Fox News who claimed that “every item on the home page of the user-generated site Wikipedia is fake. The featured Wikipedia article regaled the “Museum of Bad Art” in Boston.” However, each item on the main page was based on reality — even news articles such as NASA reports a shower of diamonds over the Republic of Sudan, which was based on a meteorite which passed over Sudan whose fragments did reveal diamonds upon discovery.

The Conficker Internet worm had been in the news warning of a worst case scenario when computers worldwide would be affected by the virus. Even the chief security adviser for Microsoft, Ed Gibson, didn’t want to make any predictions about what would happen. Experts just knew that it was set to go off on April 1. Several anomalous happenings were attributed to Conficker including Leroy “Mac” MacElrie who claimed to be the programmer of the Conficker worm and turned himself in to police.

Hotels.com ran an advertisement offering hotel room bookings on the moon which would be offered on European websites starting at £800 a night.

Qualcomm ingeniously revealed a new wireless networking technology called wireless convergence. Making use of the flight patterns of pigeons. They then use innovative solutions to converge the birds with wolves to protect the internal improvements.

Media outlets were not the only ones pulling pranks. Gaming websites across the internet Blizzard, Joystiq, and affiliates posted reviews and announcements of games with tongue in cheek. YouTube offered viewers a unique April Fool’s experience as videos were offered upside down. In Ireland, U2 fans received a U2opia concert on a shopping centre roof top concert rather than the real thing.

An account of the Esperanza Fire from an animal rescuer

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An account of the Esperanza Fire from an animal rescuer
March 3rd, 2018 in Uncategorized | No Comments
This article features first-hand journalism by Wikinews members. See the collaboration page for more details.
This article features first-hand journalism by Wikinews members. See the collaboration page for more details.

Saturday, December 2, 2006

As families fled their homes in the early morning hours on Thursday October 26, there was no warning. The Esperanza Fire southeast of Los Angeles and West of Palm Springs, California, had ballooned under the influence of Santa Ana winds to more than 19,000 acres as of the morning of October 27. No time to get the animals, no time for crates or even a leash. Sadly, owners left behind not only their horses, lamas, donkeys, chickens, rabbits, but also their dogs and cats.

Many of the families who did manage to evacuate their pets found themselves in the parking lot at the Fellowship in the Pass Church Red Cross Shelter where a MuttShack Animal Rescue team caught up with them.

Pam Anderson, Director of the emergency Red Cross shelter said that many people with animals had come and left.

The air was thick with smoke, and ash was raining down on the parking lot where dog owners, not able to take their dogs into the shelter were camping out in pup tents andin their cars.

Those who could afford it checked themselves into pet friendly hotels in nearby towns.

Some were prepared. Jane Garner, a small dog breeder was able to get all her animals out, and had set up her puppy runs alongside her RV in the parking lot. Others were not doing too well, having left home without as much as a leash.

The same scenario played out at the Red Cross shelter at Hemet High School. Animals were being boarded in vans, trailers and cars and small travel crates.

When MuttShack Animal Rescue arrived, a small fracas had sent several dogs off in different directions, running out of the school parking lot down busy streets necessitating an instant rescue response.

The Incident Command for the Esperanza Animals, Ramona Humane Society in San Jacinto welcomed MuttShack‘s offer to help at the shelters.

Ramona Humane Society had recently published a notice in their Newsletter about the newly passed “PETS Act”and warned owners not wait until a major disaster such as an earthquake or fireto prepare. “Be proactive to ensure that your pet will be taken care of.”

MuttShack and PetSmart Charities set up ad hoc facilities for the animals at both shelters.

The Red Cross shelter, run by Madison Burtchaell of the Orange County Red Cross was very accommodating about allowing a small emergency pet shelter adjacent to the School.

Barbara A. Fought of PetSmart Charities, an organization that works with animal welfare organizations and provide assistance in disasters, provided crates and emergency supplies.

MuttShack and Red Cross volunteers, Martin St. John, Tom Hamilton, and Steve Meissner helped assemble the crates to secure a safe environment for evacuated pets.

It was a great relief for evacuees who had camped out in the parking lot to finally leave their vehicles and relax at the shelter, setting up their cots to grab some sorely needed rest.

Firefighters and residents reported loss of wildlife and animals. The Esperanza fire burned 34 homes, consumed 40,000 acres and cost five Firefighters their lives before it was contained four days later on October 30. Firefighting operations cost nearly $10 million.

MuttShack Animal Rescue is a 501(c) 3 non-profit organization active in disasters and dedicated to the rescue, rehabilitation and care of lost or discarded dogs, cats and other animals.

How Innovative Seo Optimization Services Can Step You Ahead In Ranking?}

March 2nd, 2018 in Marketing | No Comments

How innovative SEO optimization services can step you ahead in ranking?

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Joanna GadelOnline presence is now considered to be mandatory equally for small and big business houses. Hence the question arises as to how innovative SEO optimization services can step you ahead in ranking. There is no simple answer to this question as there are many tactics that are utilized by professional SEO experts to get a good ranking. Some of these are discussed under in details.The very first thing that these innovative SEO services focus on is client requirement. According to that requirement they will pick up a niche and work to optimize that. Of course the competition is fierce, yet SEO optimization services can take up a challenge to handle that. This is exactly why SEO is required as SEO professionals what is best for marketing that product in their own way.The second thing that is taken up is the creation of fresh content. This content is the medium via which a client can pitch their products and services to its potential customers. So a professional SEO expert will try their best to upload content with quality that lend a meaning to a website. Now SEO professionals have to keep the third factor of keyword density in the content. In fact this is the oxygen for the content of any site as most of the search engines would read them only. Hence option of Meta descriptions and Meta tags become important for the search rankings as well. Then h1, h2, h3, plain content and domain name come into the picture.The fourth and most important of all are back links used maximally for innovative search engine optimization services. This helps in making your website visible and popular. Back linking is another way to show that your website is authentic as you are already trusted by other business houses.The fifth factor which is significant for SEO optimization services is to carve out a target audience. Once you know what kind of audience you are building a site for then you will be able create it in a convenient way. The logic behind this is that if you are designing a website for Baby boomers then an SEO professional will not make it complicated for them. They will keep it simple with lesser pages and extremely easy navigation. On the other hand, if it is for a Generation-Next person then it will be updated with the latest software!Sixthly in conclusion it can be said that it is quite clear to some extent that how innovative SEO optimization services can step you ahead in ranking. Besides all this it has to be explained that the ranking of your website will not get to the top immediately. It takes time and you need to give search engine optimization services the right amount of time to show you positive results.

Joanna Gadel is associated with a innovative

[youtube]http://www.youtube.com/watch?v=njn8uXTWiGg[/youtube]

SEO services

and her articles on

SEO optimization

spreading creative tips for all SEO experts.

Article Source:

eArticlesOnline.com}

GM and Chrysler receive Canadian loans amid US restructuring ultimata

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GM and Chrysler receive Canadian loans amid US restructuring ultimata
March 2nd, 2018 in Uncategorized | No Comments

Friday, April 3, 2009

General Motors (GM) and Chrysler will receive bridge loans from the government of Canada and the provincial government of Ontario, however no more will be forthcoming from either Canadian or US governments unless the companies can reinvent themselves.

“This is a regrettable but necessary step to protect the Canadian economy. We are doing this on the assumption that we obviously cannot afford either in the United States or Canada a catastrophic short-term collapse.” said Stephen Harper, Prime Minister of Canada.

“We cannot, we must not, and we will not let our auto industry simply vanish. This industry is, like no other, an emblem of the American spirit; a once and future symbol of America’s success,” said Barack Obama, President of the United States. “These companies – and this industry – must ultimately stand on their own, not as wards of the state.”

Chrysler will receive CA$1 billion and may in fact be eligible for as much as CA$4 billion. If Chrysler succeeds in the next 30 days with a restructuring plan it would be eligible for a US$6 billion loan. A part of Chrysler’s restructuring plan must include a partnership with Fiat within 30 days to appease the US administration. Fiat is a supplier of smaller fuel-efficient vehicles, and the merger will help Chrysler to be viable in the North American market. A Chrysler court bankruptcy would inevitably lead to it being sold off.

As a part of Chrysler’s restructuring plans, Tom LaSorda, the president of Chrysler announced that Canadian operations would fold if it does not receive both the US commitment of $2.3 billion of aid and a new Canadian Auto Workers CAW contract to reduce all-in costs by CA$19 per hour. As a result of this announcement Chrysler’s auto sales volume in Canada dropped 23% compared to March of 2008.

GM has until the end of May to restructure its company to receive up to CA$7.5 billion. As part of the companies restructuring, General Motor’s chief executive Rick Wagoner was replaced Sunday with Fritz Henderson, the current chief operating officer. Henderson spoke out on Tuesday that GM has submitted a restructuring plan which would close five plants, and this may be increased to meet the requirements for financial aid. He is in full compliance with Obama’s auto task force to seek bankruptcy if GM cannot negotiate with their unions, bondholders and others.

GM recently brought forward the “GM Total Confidence” program providing consumer purchase protection for customers who lose their job for economic reasons within the first two years from purchase. As a result of Chrysler’s restructuring announcement in Canada, GM’s Canadian vehicle sales volume fell only 17.3% compared to 2008, an increase from the previous month.

GM must reduce some of its legacy costs which include its pensions and union health care costs. A part of GM’s ailments arose from investing in supplying truck and SUVs during an economy of high gas prices when consumers were demanding fuel efficient vehicles.

Tony Clement, Canada’s Minister of Industry, is hoping that the CAW will support the restructuring process and re-negotiate their agreement. Whereas a United Auto Workers negotiator has said, “I don’t see how the UAW will do anything until they see what the bondholders will give up.”

The Obama administration is looking toward bankruptcy proceedings for the automakers, “as a mechanism to help them restructure quickly and emerge stronger. [It will] quickly clear away old debts that are weighing them down. What we are asking is difficult. It will require hard choices by companies. It will require unions and workers who have already made painful concessions to make even more. It will require creditors to recognise that they cannot hold out for the prospect of endless government bailouts.” said Obama.

The auto parts suppliers and IT software exporters in India have already been affected by the declining auto sales. GM and Chrysler software contracts provide US$300 to 350 million a year to vendors in India. As well these two major automakers usually award US$1 billion contracts to auto parts suppliers. “We are worried and closely watching the developments in the US to gauge the impact. The decline in auto sales in the US has already hit the order books of Indian suppliers,” said a Delhi auto parts supplier.

“Going forward, the industry will undoubtedly be smaller, but if our efforts are successful it will be viable and it will support good jobs for Canadians,” said Clements.

Betty Sutton, Ohio’s Congresswoman put forward the CARS act which provides a US$3,000 to 5,000 incentive for those who trade in their vehicle for a fuel-efficient car. “It clearly stimulates the economy, and it gets the consumer into the showroom and gets them buying again. But importantly — and this is what I particularly like about it — it really helps the environment quite a bit in two respects.” said William Clay Ford Jr., executive chairman of Ford Motor Co.

Ford Motor Company has not come forward with requests for assistance.

Since December GM and Chrysler have received US$17.4 billion government loans.

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